There is a drama that received stark results: TV Chosun's 'Confidence Man KR' started with ratings in the 0% range and ended quietly without much rebound even after the programming changes. However, at the same time, this drama swept the number one spot in five Asian countries on Amazon Prime Video, Malaysia, Thailand, and others, and made it into the global top 10. So why was the reactions at home and abroad so sharply divided? The reasons for the poor domestic ratings are complex. tvN's 'Tyrant Chef' and The simultaneous scheduling, late-night schedule changes, the limitations of the TV Chosun channel, and the unpopularity of the 'caper comedy' genre all came together. However, global OTT viewers did not face these barriers; they chose the show based on the name of the actress Park Min-young rather than the channel, and they willingly immersed themselves in the genre thrill of 'scam drama.' Especially for Asian viewers familiar with the original, her new character interpretation offered a different kind of fun, as in 'Confidence Man KR' 'Yoon I-rang' entered the world of con artists seeking revenge, transforming into a different face each episode, completing the 'darkening' narrative. Park Min-young's acting received both praise and criticism, with domestic and international fans saying, "Park Min-young's performance brought the character to life," and "Yoon Yi-rang is a character that could only have been Park Min-young," praising her resolute gaze and complex psychological portrayal. In particular, her ability to switch between historical drama makeup and catwoman concepts for fraud operations was recognized as a bold challenge to expand the acting spectrum . It was highly praised. This is a symbolic event that demonstrates the 'new normal' of the OTT era, where domestic viewership ratings alone can no longer measure the success of K-content.
Comments 0
Log in to comment.